Organization Product Value
This import is meant to capture estimated per acre value, broken down by product category and year Required fields- price_per_acre - Unit value per acre price, in USD (Example: 104.31, do not include any formatting such as currency symbol $, etc.)
- year - 4-digit year (Example: 2025)
Product Category
category - Platform designated product categories, must be one of:- crop_nutrition
- crop_protection
- farm_services
- fungicides
- herbicides
- insecticides
- seed
- seed_coating
- county_geoid - 5-digit county FIPs code, setting price for a specific county
- state_geoid - 2-digit state FIPs code, setting price for a specific state
- crop* - Commodity code, see list of supported commodities in CSV attached to this help article; used if product has variable pricing depending on the crop commodity
Contact Product Purchases
This import is meant to capture aggregated purchase history per Contact, broken down by product category and year. Required fields- purchased_amount - Total spend, in USD (Example: 52000, do not include any formatting such as currency symbol $, commas, etc.)
- year - 4-digit year (Example: 2025)
- contact_id - Unique customer contact identifier, should match customer Contact ‘contact_id’ field (e.g. ERP customer ID or number; Salesforce Account ID; etc)
- crop - Commodity code, see list of supported commodity codes in this CSV attached to this help article; used if product has variable pricing depending on the crop commodity
- map_item_external_id - Internal unique identifier linking the purchase to an imported point or boundary feature of interest (e.g. retail or wholesale location); if provided, must map to an previously imported location (see Creating Custom Map Layers: Location Points)

